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041 _aEnglish
082 _a658.802
_bZEI
100 _aZeithaml, Valarie A. , Bitner, Mary Jo and  Gremler, Dwanye D.
245 0 _aServices Marketing
_bIntegrating Customer Focus Across the Firm
250 _a7th
260 _bMcGraw Hill Pvt Ltd
_c2024
300 _a582p.
942 _cBK
999 _c12749
_d12749