00309nam a2200121Ia 450000500170000000800410001704100120005808200170007010000210008724500310010826000340013930000140017320241122224636.0241122s9999||||xx |||||||||||||| ||und||  aEnglish  a658.827bELL  aElliott, Richard 0aStrategic brand Management  bOxford university pressc2007  axiv,265p.