Cialdini, Robert B., <br/><br/>
Influence :  the psychology of persuasion ( new and expanded)/ 
Robert B. Cialdini. 
 - New and Expanded. 
 - 568p. 
<br/><br/> Revised edition of the author's Influence , c1993. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> "In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini-the seminal expert in the field of influence and persuasion-explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations"-- 
<br/><br/><label>ISBN: </label>9780063138803 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Influence (Psychology)<br/>Persuasion (Psychology)<br/>Compliance.
<br/><br/><label>Dewey Class. No.: </label>153.852