00302nam a2200121Ia 450000500170000000800410001704100120005808200080007010000250007824500460010326000230014930000080017220241221143424.0241221s9999||||xx |||||||||||||| ||und||  aEnglish  bJUG  aJugenheimer Donald W 0aAdvertising and Public relations research  bPHI Learningc2010  a295