Zeithaml, Valarie A. , Bitner, Mary Jo and  Gremler, Dwanye D.  <br/><br/>
Services Marketing  Integrating Customer Focus Across the Firm 

 - 7th 
 -  McGraw Hill Pvt Ltd   2024 
 - 582p. 
<br/><br/><label>Dewey Class. No.: </label>658.802  / ZEI