Marketing strategy (Record no. 13881)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00549nam a22001817a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250821131235.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250821b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781352011463 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | IILMLR |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 PAL 2021 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Robert, W Palnmatier |
| Relator term | author |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing strategy |
| Remainder of title | based on first principles and data analytics |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London: |
| Name of publisher, distributor, etc. | Bloomsbury |
| Date of publication, distribution, etc. | 2021 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 373p. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sridhar, Shrihari |
| Relator term | author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Classification part | 658.802 PAL2021 |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | IILM-LR | IILM-LR | 30/06/2025 | Purchased | 6681.00 | 1 | 658.802 PAL 2021 | 9830 | 09/02/2026 | 25/08/2025 | 6781.00 | 30/06/2025 | Book |